Ohio Athletics is pleased to announce a long-term partnership with Gameday Spirit Fanstores, a leading retailer of collegiate-licensed merchandise. Under this new agreement, Gameday Spirit will serve as the Official Team Store of the Ohio Bobcats starting with the 2023-24 athletic calendar year.
 
"We are excited to expand our partnership with Gameday Spirit," Director of Athletics Julie Cromer said. "Through this collaboration, we'll be able to amplify our brand to our alumni and fans throughout the world while providing a great in-venue shopping experience.
 
Ryan Majeres, president of Gameday Spirit said, "The Gameday Spirit team is very excited to expand our partnership with Ohio Athletics and our overall presence in the Ohio University market.  We look forward to reaching fans and members of the university community with a new and enhanced customer experience – whether shopping online, in store or at a varsity athletic event."
 
Gameday Spirit has served as the in-venue merchandise concessionaire for Ohio the previous two years. Their commitment to customer service and sport-specific product selection have provided a gameday shopping experience specifically catered to Ohio Bobcat fans.
 
Through their relationships with leading vendors in the collegiate market and their dynamic in-house production capabilities, Gameday Spirit will bring a unique product selection to market. The new e-commerce platform will allow Bobcat fans across the country to access these styles and will assist growing the Ohio Bobcat brand nationwide.
 
Ohio Athletics is excited for this new venture Gameday Spirit. Combining the Official Team Store relationship in-venue and online with their local retail presence in Athens, Gameday Spirit is uniquely positioned to connect campus and community and will serve as a true partner for Ohio Athletics for years to come.
 
ABOUT GAMEDAY SPIRIT
Gameday Spirit was founded in 1998 as a local fanstore at the University of Illinois. The company was sold to its current owner in 2014 and has expanded to six Midwest university campuses as a retail, e-commerce and in-venue merchandiser.  Gameday Spirit Fanstores exist to passionately serve the students, alumni, faculty and fans of the markets in which they operate by offering a product selection and customer experience that are second-to-none.
 
ABOUT OHIO ATHLETICS
Ohio Athletics is a dynamic team of student-athletes, coaches and administrators with a vision to demonstrate unprecedented excellence in athletics, academics and student-athlete development. Ohio offers 16 varsity sports with over 450 student-athletes competing at the highest level of collegiate athletics.