OHIO Colors & Fonts
DIGITAL COLOR USE
Our audiences usually first meet OHIO digitally before they ever experience it in person. To translate our brand thoughtfully for our digital communications, we’ve created Web-specific values for our color palettes. They have been optimized for digital use and for compliance with the Americans with Disabilities Act (ADA)—an equal opportunity law for people with disabilities—so that the colors are visually effective and functionally useful.
- When designing for digital platforms, foreground and background colors must be checked for contrast and pass at the WCAG AA level to ensure ADA compliance. To this end, all of the branded web elements in our Drupal instance are vetted for color contrast compliance during the development process, so when you use these elements, you'll be compliant!
PROMOTIONAL ITEMS
When choosing promotional items, be sure they adhere to University color and type guidelines. If your promotional item is in a color, choose the color closest to an official University color. For help selecting appropriate promotional items, fill out a UCM request form. Use official University fonts for any text on promotional items.
Customized promotional items may be obtained through Printing Services and Consolidus, Ohio University’s preferred vendor for sourcing promotional items. Browse items in BobcatBuy. Contact Printing Services at 593.1930 or printing@ohio.edu.
DOWNLOAD PROXIMA NOVA HERE.
